DMX and la Madeleine Bake Sweet Music Together
Austin, TX (PRWEB) May 6, 2008 -- la Madeleine Country French Café, has chosen DMX, Inc. as its exclusive music supplier. DMX, the leading provider of sensory branding for commercial environments, will enhance the dining experience by providing foreground music in the bakery and dining areas at la Madeleine's more than 60 North American locations.
"At la Madeleine our goal is to provide our guests a unique and memorable dining experience every time they visit us," la Madeleine's Chief Operating Officer, Phil Costner, said. "The DMX system enhances our country French ambience and enables our guests to immerse themselves in the experience."
la Madeleine's menu diversity stretches from the finest hand crafted pastries, to award winning soups and salads to country French favorites like savory crepes and herb crusted rotisserie chicken. The DMX approach to creating sensory branding will no doubt compliment the mouth watering aromas and sights that make up the la Madeleine experience.
DMX's music design will reinforce the feeling of traditional French country life by offering soothing sounds throughout the entire space -- even into the bathrooms, which will feature spoken-word French lessons created by DMX's expert team of messaging specialists. Every la Madeline location features an inviting fireplace and wooden dining tables that are reminiscent of a family dinner setting, made even cozier by the light classical background music chosen specifically to evoke a truly Continental experience. To deliver the creative content, la Madeleine will using DMX's ProFusion D music platform, an on-premise system designed especially for long-play in commercial environments.
About DMX
Recognized as an international leader of sensory services, DMX creates brand experiences for commercial environments. The company's services include music design, full motion video, audio messaging and environmental scents developed to provide brand texture for its customers and create integrated, multi-sensory environments that drive repeat business. DMX also provides music for cable television networks worldwide. For over 35 years, DMX's customers have included prominent industry leaders and represent some of the most identifiable international brands such as Nike, Starwood Hotels, 24 Hour Fitness, American Eagle, and many others. For more information please visit DMX on the Web at www.dmx.com.
About la Madeline
la Madeleine Bakery, Café & Bistro serves authentic country French cuisine adapted for American tastes at 63 locations in nine U.S. markets. Founded in 1983 as a boulangerie, or French-style bakery, la Madeleine has evolved into a neighborhood café and bistro where guests can enjoy a meal made from fresh, simple ingredients at their own pace. la Madeleine has twice been named one of the "Top 10 Bakeries in the U.S." by Bon Appetit and one of the "Top 50 Regional Powerhouse Chains" by Nation's Restaurant News. For more information, visit www.lamadeleine.com.
###
Related Articles:
Guitar Legend Bernie Torme's GMT Rocks Music World
Irish guitar legend Bernie Torme's power trio GMT releases debut CD 'Bitter & Twisted'.
Leading African Performer Chris Gudu Signs With Hardrush Music
Leading African "World Music" Performer Chris Gudu has signed with rising Australian Independent recording label Hardrush Music. Zimbabwe born exile, he is a multitalented musician at home playing guitar, bass, drums and traditional African instruments. Having performed with some of the Afro greats like Angelique Kidjo, Brian Sibalo and Mantono amongst others, Chris is scheduled to release his new recording "Bavimbeni" through Hardrush in March.
New Music CD MIDDLE PATH features Seven Didjeridoos: 4 male, 3 female, and all Totally Chill
Didjeridoo music master Paradiso announces a new performance schedule in support of his seventh album - MIDDLE PATH - releasing on March 15, 2008. This Electronic/New Age/World crossover album features Paradiso on a full range of didjeridoos, complemented with exotic instruments such as drums, bells, Tibetan bowls, vocals, keyboards, percussion and electronic instruments.
1st American Reserve Helps Boys' Haven of America in Beaumont, Texas Stage Their Annual Crawfish, Food & Music Festival Fund Raiser
The young residents at the Beaumont Texas Boys' Haven have a big success to celebrate. Their 2007 Annual Crawfish, Food & Music Festival raised the biggest "Net Income" amount in the 21 years that they have been holding the event. Part of the success was the dedication of board members like Robert Patton who co-chaired the event. Mr. Patton is the director of operations for 1st American Reserve, a Beaumont, Texas precious metal company.
Music To Your Ears - The Healing Way
Shakespeare once said, ?If music be the food of love, play on?. The power of music over the human mind is enormous, and that?s putting it lightly. Music therapy is the use of music for therapeutic purposes by a trained professional. The idea of using music as a healing influence dates back to the time of Plato and Aristotle. In the modern world, music for therapy came to the fore when musicians played for war veterans to cure them of physical and emotional trauma. Since many of the patients responded well, nurses and doctors began requesting the services of musicians for therapy.
Unemployment Blues: Staying Afloat
The unemployment checks are running out and there is no potential job in sight. The wolf is knocking at the door and you need to survive.
LIBRO, Austria's Leading Music & Entertainment Retailer Launches Digital Music Store Powered by 24-7 MusicShop
LIBRO, Austria's leading music & entertainment retailer, with 226 stores nationwide, entered the digital music market with the relaunch of their site, musicdownload.libro.at.
Akoo Signs Licensing Agreement With Universal Music Enterprises
Music and videos from Universal Music Group artists now available through Akoo's m-Venue, a place-based media and marketing network fully interactive with consumers' mobile phones and Internet-connected mobile devices
International Country Music Database Grows to Over 1,000 Artists
The International Country Music Database (ICMDb) strives to be the most complete country music database on the Internet. This week, the database crossed the 1000 artists mark.
Where Can I Find Free Music Downloads: Answered For You
While some listeners enjoy popular music, jazz, new age music, or show tunes, others love hard rock or heavy metal. There is an astonishing array of music out there for every taste. The one thing we all share, on the other hand, is the desire to hear new songs and rehear old favorites without having to pay for the pleasure. It can be totally daunting though to figure out how to locate the kind of music you want or a specific track or performer. The question one hears everywhere is: "Where can you get free music downloads?"